Posted in Analytics on May 20, 2007 | 1 Comment »
Until early 2007, Omniture limited the opportunity to receive implementation certification only to its partners. Now it offers certification to customers–at an extra fee, as is the Omniture way. Only two participants in my class stayed for the certification exam, which takes place the morning after the day three class. Nearly all of the [...]
Posted in Analytics on May 18, 2007 | 1 Comment »
Building on what we learned during day one and day two of the Omniture advanced implementation class, day three covered new material and finished with an exercise implementing the basics on a sample site. At this point, we felt we knew how to ask the right business questions to be answered by web analytics and [...]
Posted in Analytics on May 17, 2007 | 1 Comment »
With the foundation set during day one of the Omniture implementation class, we turned to more hands on activities and working through the code. Here are a few points that stood out for me.
What’s the difference between and evar and an event? Evar = who or what triggered an event; events = how many times. [...]
Posted in Analytics on May 16, 2007 | 3 Comments »
Here are my top lessons learned and next steps from day one of Omniture SiteCatalyst Advanced Implementation training held at Omniture’s headquarters in Orem, Utah. The class was probably a little larger than usual with more than 20 of us attending, not including a few no-shows. Some students were brand new to the Omniture web [...]
